Technical SEO, Performance, and Cloud Deployment
Faster sites, better Core Web Vitals, and deployments you do not have to babysit.
Overview
A fast, well-indexed site converts better and ranks better. I dig into real production sites — React, Next.js, WordPress, or otherwise — identify what is actually slow, what Google cannot see, and what your hosting cannot keep up with, then fix it with measurable results.
If your website has errors, loads slowly, indexes poorly, or breaks on mobile, I can review the issue, fix it, and explain the changes. I improve Core Web Vitals, metadata, structured data, images, dependencies, and frontend structure.
Key features
What is included.
Core Web Vitals fix
LCP, INP, and CLS issues diagnosed and resolved with field data, not synthetic benchmarks.
Technical SEO audit
Indexability, sitemap, robots.txt, canonicals, structured data, hreflang, and internal link review.
Image and asset optimization
Modern formats, lazy loading, responsive sizes, and CDN tuning — without breaking your CMS workflow.
JavaScript bundle reduction
Find heavy dependencies, code-split intelligently, and ship less to the browser without losing features.
Cloud deployment
Vercel, AWS, Azure, Cloudflare, and VPS deployments with CI/CD, monitoring, and rollback safety.
Mobile and accessibility fixes
Responsive issues, tap target sizes, keyboard navigation, and ARIA correctness on real devices.
Benefits
Why this matters.
- Measurable speed gains
- Reports compare before-and-after Lighthouse, CrUX, and real-user metrics — not just opinions.
- Better organic visibility
- Indexability and structured data fixes pay off in search performance within weeks, not months.
- Lower hosting cost
- Smarter caching and bundle discipline often reduce bandwidth and compute bills meaningfully.
- Deployments stop hurting
- Modern CI/CD with preview environments, automated tests, and one-click rollback in production.
Process
How the work runs.
Audit
Real-user data, Lighthouse, crawler report, and dependency review against current goals.
Prioritize
Rank issues by impact vs effort — fix what moves the needle first, defer cosmetic items.
Fix
Implement changes in a branch, validated against the live site through previews.
Verify
Re-run audits, compare metrics, and confirm no regressions in functionality or SEO.
Document and hand over
Written report, fix log, and runbook so your team can keep the gains long-term.
Technologies
Tools I use.
Battle-tested choices for production work. Always picked to match the team and existing systems.
- Lighthouse
- PageSpeed Insights
- Core Web Vitals
- Vercel
- AWS
- Azure
- Cloudflare
- GitHub Actions
- Sentry
- Schema.org
FAQ
Frequently asked questions.
- Can you optimize a WordPress site?
- Yes. WordPress optimization usually involves caching, image rules, plugin audit, theme review, and database cleanup. I document every change so future updates do not undo the work.
- How long does a performance project take?
- A focused audit and fix cycle runs 1 to 3 weeks. Larger sites with multiple templates and integrations can run 4 to 8 weeks across phases.
- Do you guarantee a specific Lighthouse score?
- I aim for green Core Web Vitals on real user metrics, which is more meaningful than any single Lighthouse score. We agree on a measurable target up front.
- Will fixes break my existing site?
- Changes ship through previews and staging environments first, then deploy with rollback ready. No surprise live edits.
Related services
Explore more.
Get started
Stop guessing why your site is slow
Send me your URL. I will run a real audit and reply with the top three issues, expected impact, and what it would take to fix them.