WordPress and WooCommerce Development
Fast, secure, content-friendly WordPress builds that do not collapse under their own plugins.
Overview
WordPress still powers more of the web than any other platform — but most builds end up slow, plugin-heavy, and hard to update. I deliver WordPress and WooCommerce sites that load fast, score well in Core Web Vitals, give your team a clean editor experience, and stay safe to update on a regular schedule.
I create, redesign, and optimize WordPress websites for businesses that need easy content management, better search visibility, stronger conversion paths, and reliable mobile performance.
Key features
What is included.
Business websites
Corporate sites, professional services, agencies, and consultancies with clear messaging and conversion paths.
WooCommerce stores
Custom product types, variations, checkout flows, payments, shipping, and B2B price tiers.
Redesigns and migrations
Move from legacy builders or other CMS platforms with content, redirects, and SEO equity preserved.
Performance optimization
Cache tuning, image optimization, render-blocking script audit, and Core Web Vitals fixes.
Technical SEO
Schema markup, sitemap and metadata hygiene, internal linking, and indexable content structure.
Plugin and theme audit
Identify bloated, abandoned, or insecure plugins and replace them with maintainable alternatives.
Benefits
Why this matters.
- Editor-friendly day one
- Your team can update pages, posts, and products without calling a developer for routine work.
- Fast even on shared hosting
- Lean themes, smart caching, and image discipline keep load times reasonable without enterprise infrastructure.
- SEO equity preserved
- Redirects, metadata, schema, and content structure carry over cleanly on migrations and redesigns.
- Safer to maintain
- Reduced plugin surface area means fewer security incidents and easier WordPress version upgrades.
Process
How the work runs.
Audit
Review the current site, plugins, theme, hosting, and any traffic or conversion data.
Plan
Define the new structure, content model, design direction, and migration steps.
Build
Develop the theme, custom blocks, and any plugin work in a staging environment.
Migrate and QA
Move content, set redirects, validate SEO, and verify checkout or form flows end to end.
Launch and tune
Deploy, monitor Core Web Vitals, and tune anything that needs follow-up after live traffic hits.
Technologies
Tools I use.
Battle-tested choices for production work. Always picked to match the team and existing systems.
- WordPress
- WooCommerce
- PHP
- ACF
- Custom Blocks
- MySQL
- Cloudflare
- WP Rocket
- Yoast SEO
- Rank Math
FAQ
Frequently asked questions.
- Can you work with my existing WordPress site?
- Yes. I audit existing sites, fix performance and SEO issues, replace problematic plugins, and add new functionality without throwing away your content.
- Do you build custom themes or use page builders?
- Both. For demanding builds I write custom block-based themes for control and performance. For lighter projects I use Elementor or Bricks where it fits the team.
- What about hosting?
- I work with Kinsta, WP Engine, SiteGround, Cloudways, and self-hosted VPS setups. I can recommend a host based on traffic, budget, and team comfort.
- How long does a typical WordPress project take?
- A focused brochure or product site lands in 3 to 5 weeks. WooCommerce stores and migrations from legacy platforms run 6 to 12 weeks depending on scope and content load.
Related services
Explore more.
Get started
Want a WordPress site that finally feels fast?
Send your current site URL and the goal of the redesign or rebuild. I will reply with an honest assessment and a recommended path.